Hey there! :)

Dear Moderator,

Welcome to my AS media blog! I've created a rock music magazine cover, contents page and double page spread and this is my blog to show you the finished magazine as well as all the research and planning I put into making my magazine and the evaluation I did after I completed my magazine. I hope you find it all interesting! :)

Below are links to my research and planning, completed magazine and evaluation questions.

Research and Planning: http://beckymckenziemedia.blogspot.co.uk/2011/09/research-and-planning-cd-cover-as-media.html
Completed Magazine: http://beckymckenziemedia.blogspot.co.uk/2012/03/completed-music-magazine.html
Evaluation Questions: http://beckymckenziemedia.blogspot.co.uk/2012/03/evaluation-question-1.html

Thursday 1 March 2012

Evaluation - Question 1

It what ways does your media product use, develop and challenge existing media texts?


On my contents page I have used the same positioning of the masthead/title  as my inspirational magazine has used because I believe it looks professional and doesn't take up too much space which can be filled with articles and picture which make the contents page look more appealing. I've also used the same date and issue format in the top left corner of the contents page, as thought it nicely filled the gap in the page I had left after I had filled the space on the rest of the contents page. I used 3 of the same feature headings as the existing inspirational magazine, as I believed they are typical titles to find on a contents page. I used the same shot types of medium close ups because it shows the expressions of my artists clearly as well as showing enough of their clothing to know that they belong to the rock genre. I used the same style picture boxes with white boarders around them because I felt it made them stand out from the background and look clear and professional. I also used stars across the bottom of the contents page as I really liked the rock style it brought to the contents page through simple shapes.



 I developed the masthead size, font and colour as I used the position and wanted to make my contents page different to the inspirational contents page whilst still making it look professional and rock style. I also developed the issue size, colour and font to make it look consistent with my masthead and not seem a copy of the inspirational contents page. I developed the picture boxes to be larger and more separated than the ones in the inspirational contents page and I changed the shape of the cutout in the corner of the box to add a personal touch to the boxes rather than copying the original. I developed the positioning, colour and style of the stars I used, as mine are white and broken, whereas the originals are red and block colour.



I challenged the colour of the left side of my contents page, as I thought the dark colour of black would look more 'rock' with the red side of the page rather than white on the original contents page, as from my original audience interviews and feedback my audience associate dark colours with rock. I challenged the picture boxes by adding a description below the pictures which is not present on the original contents page. I challenged the font, size, positioning and colour of the listed contents page articles, as I have changed the font to one I believe to look more rock style; I've made the font a slight bit bigger to allow larger gaps between the listed articles so it is easier to read; I've positioned my text on the left of the black side of the page, rather than on the right like it is on the original and I changed the colour so that it could contrast with my background colour. I added a checkerboard pattern to the bottom right of the background to add an extra rock look to the page, as rock stars often wear accessories with checkerboard patterns on. I also added a skull stamp to the bottom left corner to add to the rock type of my contents page as death and skulls are often associated with the rock genre.



 I used the same background colour as I really liked how the red and white text really stood out on the black background and looked very dark and distinctively 'rock'. I used the same style heading of a quote on my double page spread as I thought it would grab the reader's attention more effectively than a standard title would. I used the same red colour as the inspirational double page spread and I also had my title quote in capitals, as it makes the title/heading easier to see and commands the reader's attention more. I used the same white font colour in my article as it has a clear contrast with the background colour, making it easier to see and read. I also used the same placement of a full page image on the left side of the double page spread as I thought it looked eye catching and summed up what the double page spread was about right away.


I developed my quote position and font to make it stand out more on my double page spread and suit my featured band more. I also developed the exclusive box in the top left corner by making it a different shape and colour, whilst it still being an exclusive box. I challenged the positioning, rotation and colour of the small images scattered on the double page spread as I wanted them to appear like gravestones at the bottom of my page to link with my band's name of Crypt.



 I created a cartoon of my band and put it in the top right corner of the double page spread rather than having a drop down information box as the inspirational double page spread has, as I wanted something cute, funny and different to reflect the mood and tone of the interview article which is quite funny, cute in places and definitely 'different'. I challenged the introduction text that the inspirational double page spread had, as it was only a line which was related to the title quote and I wanted mine to be an introductory paragraph that worked as a hook to make reader's want to read the interview beneath it. My article type is also different to the inspirational existing magazine's double page spread, as I created an interview article, rather than an a biographical review of the band which included quotes. I challenged the outline of the smaller images on the double page spread by adding a three colour boarder around the top of them and adding drop shadows in between them, whereas the existing magazine just places the images beside each other with not boarder or line around them.


On the cover of my magazine I used the same masthead position as I thought the masthead being at the top of the magazine looked conventional and professional. I also used a partly see through banner across the middle of the contents page with a red outline, as I really liked the effect it gave and how it really emphasised the feature article of the magazine. I also used the same bar-code position to keep my magazine looking conventional and professional. 



I developed the masthead by changing the colour and font. I specifically changed the masthead colour from white to red to bring out the colour in my blonde haired male models red t-shirt print more. I changed the colour of the banner text to make it stand out more than the original red banner text had done. I also did this because my model with her arms over the banner is wearing black and white and so I thought it would look good to have the banner in black and white too. I developed the part of my model which overlapped the banner, as I have put her arms partly over the top of the banner, rather than completely over/across the banner as the existing magazines models hands have done. I developed the alternate colour articles list by changing the position of the list on the contents page and changing the font to make it look less out of place.


I added a slugline under the masthead which the Kerrang magazine didn't have. I completely changed the shot type, style and pose of my cover image, as I have three models in my image (to make all the band members seem equally as important, rather than singling out the lead singer to put on my cover). The picture is also a long shot rather than a mid shot which is on the existing music magazine. The poses are also different as I tried to make my models seem like they have a layed back rock attitude (through the folded arms of my female model, the rock hand gesture of my left male model and the layed back posture and hand positions of my right male model) rather than an almost threatening 'don't mess with me' attitude that comes across from the cracking of the knuckles pose on the existing Kerrang magazine cover photograph. I added an article description to my front cover which the existing magazine didn't have; it had competition information and a list of article titles. I also added a banner at the bottom of the cover of my magazine that is similar to the banner across the middle of my magazine with the intention making the artists mentioned in the bottom banner seem the other major artists featured in the magazine aside from the main featured artist named in the central banner; the existing magazine didn't do this.

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